I'm a midwestern girl who found her passion and decided to follow it. With a lot of focus and consistent action, it's amazing to be able to say that my work has touched millions of lives in more than 190 countries all over the world.

I'm Amy!


I'm an entrepreneur, author, philanthropist & success coach dedicated to helping you go after the life you want.

Viva Las Vegas!

Real Housewives (BH, OC & NY!)

Anything that saves me time!

I'll probably beat you in karaoke #justsayin

Lemon water and morning pages, always!

Yoga. Janelle Monae


Guilty pleasure

take my money

secret talent


Personal Jam

So how the heck did I get here?

It all started when I dropped out of college.

I was lucky enough to already have the kind of job that I would want once I graduated, so it made very little sense to leave that job to finish my degree when no one (and I mean NO ONE) was getting a job out of school. It was the 2008 financial crisis and things were lookin' pretty bleak.

I kept my head down and went to work. Did my best everyday. Then something suddenly caught my eye.


What started as just a little fun creative outlet for my spare time became an unbelievable passion. Learning how to tell stories and teach lessons online made me feel like I had completely unlocked the secret to my soul.

And then... I found out I could make money at it.

March 2015, San Diego, California
Small business marketing workshop

The things that came so easy to me and excited me every day in my spare time also happened to be extremely important skills for the business community. So I started to consult on the information I had been learning.

A trade I had completely learned about and taught myself. College who?

Starting my marketing business led to leading workshops for small business owners, and soon enough I was being asked by event organizers to speak at their conferences.

May 2016, Edinburgh, Scotland
Speaking engagement

October 2019, Cleveland
Press day

YouTube suddenly took notice while all this was happening and invited me to their creator camp, a place where growing channels with potential are taken to the next level.

By 2017, I had written and released my first book and was running multiple 6-figure businesses. The magic of leaning into something that got me genuinely excited was all I needed to do to find out what it took to create the life I want.

What does all this have to do with you?

I'm pretty sure we have something in common: a moment in our lives when we felt like things aren't exactly as they're supposed to be. A feeling that there's more to this story.

If you're here now, I know that moment has happened. Probably very recently. But I also know that if you're here, you're ready to do something about it. And you need someone on your team to make it happen.

I'm here to be your teammate.
Let's get started.


It's finally here! The process that Amy has used for over a decade of being her own boss to achieve a life of her own design. From creating more time to making more money, find out how she does it all with the GATLUW Success System.

Success is waiting for you...